Managing Risk Effectively
Assessing and managing risk is essential for all businesses to grow successfully. An unwise new venture or poorly researched new partnership can result in significant cost implications and damaged reputations.
Risk management should only ever be the servant of the company with the role of helping it achieve its objectives by supporting consistent and intelligible decision making that is fully conscious of sources of uncertainty and how these should be dealt with. The risk management process does not make decisions, people do.
There are different occasions when good intelligence is needed. These include the growing opportunities presented by emerging markets and environmental changes that have redefined strategies and the aspirations of many multinational companies and organisations. There are also the setbacks already being faced in various existing sectors that need to be unravelled. Every business faces critical threats and some of them can and do develop into a crisis if risks are not identified and mitigated before a transaction is completed or a relationship is established, or before there is disruption to achieving objectives. Sabre supports its clients to achieve their objectives by providing intelligence-based services.